I'm in the
business of making
into
Main Characters
Must-Haves
You don’t have to fight for their business; they pick you over your competition immediately.
The inquiries you get are all aligned, from clients who respect you and understand your value.
No “convincing” is involved because they’re already opted in and know they want YOU, specifically.
Discovery calls go from high-pressure sales calls to “actually I know I want to work with you because I read your copy and loved every word, I just wanted to meet you!”
You no longer have anxiety about making ends meet or figuring out when the next lead will come in, because you get a consistent stream of dream clients coming your way.
People don’t question your pricing, because they’re already sold on the ROI.
Because that's what happens when my clients hire me:
Wanna know how I know?
"The greatest investment you could ever give yourself if you want to elevate your brand."
Corey Lynn | photographer
"She's fast, she's quick, she's witty and your ultimate hype woman. A woman with a million brilliant ideas spiraling around her head as to how she can help you. Listen to your gut, it was HELL YES for me and Sara was one of the best things I could have done for my business."
"I was able to fix things in my business I didn't even know were inefficient."
DELANEY | copywriting mentee
“I was feeling pretty confident in my business before working with Sara, but once I got in, I quickly realized how IMPACTFUL it is to be mentored by someone who's been in the game this long. Be humble, you don't know what you don't know (but Sara probably does)."
"Sara is honestly the only person that speaks DIRECTLY to my brain."
brittany | web designer
"Everything that she teaches clicks so effortlessly. I'm always so stoked to work on my business MORE after purchasing her products because I wasn't overwhelmed or overthinking anymore. I will absolutely purchase everything she creates because she's a fucking genius! :)"
"The smartest person in landing page copywriting I know."
james | director of marketing at showit
"Still can’t say thanks enough for the work you did for us. Your emails are finally getting plugged in and those blogs are a gift that keep on giving. I so appreciate your style and energy. So glad we worked together!"
"As a recovering introvert struggling with imposter syndrome and dreaded talking about their business, I was honestly days away from throwing in the towel."
Shaylyn | kind design studio
"I knew copywriting was the missing piece to my business and I’m so happy that I found BTL. The real value isn’t in the programs and resources themselves, but how I feel so much more confident showing up as myself, sharing stories with my audience that I know they relate to, and building genuine, authentic relationships with my audience that doesn’t just feel like me selling to them (cause yuck)."
Hint: you're the hero.
And every hero encounters a roadblock: something standing in the way of their success. In your case, that something is words. More specifically, finding the right words.
You know, the convincing ones that make your readers click ‘inquire now’ or ‘add to cart,’ and the conversational ones that make them nod their heads in solidarity and chuckle quietly to themselves alone in the corner of Starbucks, and the polarizing ones that make them think “yeah, that chick is DEFFF my vibe.”
At this point in your story, you’ve either determined that writing just isn’t your thing, or you’ve given it a shot and your words simply aren’t working.
Now, you've realized it's time to start seeking a trusty guide: someone who knows what they’re doing, who can help you achieve your goals.
And that’s where I come in, ready to be your go-to copywriter for your website or your next launch — if you’ll have me! — to solve your problems, write your “right” words, and send you confidently in the direction of your imminent success.
From website copy and sales pages to emails and blog posts, I've never met a draft I didn't like (or rather, a draft I couldn't transform into something I liked…).
So, whether you're a business owner in need of a website upgrade that matches who you actually are these days, or a seasoned educator in need of a sales page for your 56th course launch, or someone in between, I'll be in your corner (and your Google Docs), ready to support you however I can while writing the narrative you want to create.
Having website copy that clearly shows your readers how qualified (and cool!) you are is like having a permanent hypewoman on your payroll whose only job is to tell everyone in existence that working with you is a must.
One thing about me? I'm a ruthless editor, a website perfectionist, and a control freak when it comes to ensuring every line of copy deserves its spot on your site. So when you pick ME to edit your copy, you know it's gonna be good.
Your offer is only as good as your sales page, in the eyes of your future buyers. If it doesn't clearly explain why your offer is worthy of their hard-earned dollars, you won't be the lucky recipient of any of said hard-earned dollars.
I may be in the minority here, but I think the best part of any launch is the sales emails, because you get to really dig into the best parts of what makes your offer so great, address objections at length, and tell engaging stories to sell.
my specialty!
Borrow my business brain, so I can untangle yours. All I need is 90 minutes of your time, and I'll solve whatever's stressing you about your marketing, your copywriting, your business, or your mindset.
Success Story is a 3-month group program for copywriters of all skill levels who want to learn how to grow a successful, sustainable copywriting business that stands the test of time and feels easy to manage.
Accountability, validation, and direction: what every business owner needs to feel supported, and the 4 pillars I build every mentor relationship on. If you want to feel like someone's got your back AND your future, my mentorship is for you.
52 chances to get in front of your dream client every single year, whispering into their ear inbox with all the things they want to hear? That's what a weekly newsletter affords you the opportunity to do. Stop sleeping on them.
A self-paced website copywriting course (the "best on the Internet" according to hundreds of students!) for main characters who don't want to have to choose between fast, cheap, and good. You can have all 3 with Site Series®.
In my 2-part workshop series "Won't Sell Itself" you'll learn how to write the best sales page AND the best sales emails, so you can sell anything to anyone at any time. You'll also get access to my proven templates for both.
Learn how to confidently write about yourself, so you can confidently show up anywhere online without wondering whether or not you're being cringe. From your About page to your IG bio to your Hinge profile, I've got you covered.
The only Copywriting Basics course you need! In this quick and easy intro to copywriting, you'll learn how to write the right words for any scenario, so selling becomes easier and marketing becomes simpler.
I only work with ONE client at a time
I literally *become* you when I write for you
I stalk the shit out of you to make sure I accurately represent you on your site
I take on your voice as if it’s my own
I pretend like we’re best friends (but rly… can we be?!)
I put your project at the TOP of my priority list
Always
Website Copy Course
